Monday, August 10, 2009

Garnier Men in India. John Abraham as the brand ambassador for Garnier Men

Worldwide launch of Garnier MEN in India

“Fuel your skin with Natural Energy”

Mumbai, May 7th 2009 – Garnier, the skin and hair expert is launching Garnier MEN, a new range of skin care products designed specifically for men. India will pioneer the launch of this new brand worldwide. Garnier MEN will "take care” of the tough male skin with a line of products that combine high performance unique formulae that fuse nature, science and technology.

The introduction of Garnier MEN will cater to the booming Indian market of image conscious consumers by delivering effective, easy to use, high quality men's products which protect and enhance their skin.

Garnier Men will launch the PowerLight range which offers products enriched with brightening and anti- pigmenting ingredients that provide natural energy for male skin.

Garnier also announced the big news, John Abraham as the brand ambassador for Garnier MEN. John will be seen endorsing Garnier MEN in an exciting new print and television campaign, which will capture John’s attitude towards grooming.

The brand Garnier Men is about natural energy that fuels your skin. John Abraham embodies this value for Garnier. He’s got the charisma and the attitude. He is the face of the new Indian man confident and with tremendous self-belief.

Garnier is young and edgy, and John a youth icon, enjoys being himself. He is fun and settles for nothing but the best. Garnier is proud to have John Abraham as the face of Garnier men. Who better than the man himself to announce Garnier’s most ambitious launch yet.

PowerLight is Garnier’s first launch into the men’s grooming category. It promises performance you can measure.

At the occasion of the launch, John said, “Garnier is a brand that is young and emits positive energy. It believes in Taking Care – taking care of yourself and the world around. These qualities appealed to me when I decided to become their brand ambassador.”
“Today Indian men are conscious about being well groomed. PowerLight is Garnier’s first launch in the men’s grooming category. This skincare range promises performance you can measure. It moisturises the skin and makes it look better over time. PowerLight has also got SPF15 which protects your skin when you go out in the sun and prevents dullness”.
John adds, “When I act, I am always trying to improve my performance. Garnier PowerLight promises that using it daily helps improve your skin’s quality to give you fresh, fair, oil free and moisturized skin. Looking good is about self-belief. It is about the confidence to be yourself. So that when you go out there, you know that you’ve got what it takes.”
Among the first products to be launched under Garnier Men, is the PowerLight range for men which offers products enriched with brightening and anti-pigmenting natural ingredients providing natural energy to fuel your skin.

Product Range

1. Garnier Men Fairness Moisturiser SPF 15: Rs 150 for 50g.
2. Garnier Men Fairness Moisturiser Oil Control: Rs 150 for 50g.
3. Garnier Men Fairness Face Wash: Rs 125 for 100g.

About Garnier
Garnier, the international expert in skin & hair care was established in India in 1991. Its endeavor is to bring to the Indian consumer new, different and better products relevant to their needs at an affordable price. Based on the knowledge that healthy skin is beautiful skin, Garnier has created a range of skin care products. These contain active natural ingredients that combine technology with proven effectiveness.

FIRST JAGUAR LAND ROVER SHOWROOM OPENS IN INDIA

FIRST JAGUAR LAND ROVER SHOWROOM OPENS IN INDIA

Mumbai, June 28, 2009: Jaguar Land Rover's official entry to the fast-growing Indian car market was marked today by the opening of a flagship showroom facility at Ceejay House in Mumbai by Mr. Ratan N. Tata, Chairman of Tata Sons and Tata Motors.

Jaguar and Land Rover's award-winning vehicles are well known around the world. Jaguar has become one of the world’s leading producers of beautiful fast cars. Land Rover produces the world's most versatile all-terrain vehicles, combining refined luxury with a true breadth of capability.

The exciting new range of premium luxury vehicles available for the Indian market will include the Jaguar XF, XFR and XKR and Land Rover Discovery 3, Range Rover Sport and Range Rover. Further details, including specifications, are available on the new Jaguar India website (www.jaguar.in) and Land Rover India website (www.landrover.in).

Jaguar Land Rover has confirmed Tata Motors as its exclusive importer and the world-class Ceejay House facility in Worli, Mumbai, will offer a wide range of both Jaguar and Land Rover vehicles, with a dedicated showroom section for each brand. It aims to establish a benchmark experience in luxury car sales in India, with plans to develop the dealer network throughout 2009 and 2010.

Mr. Ratan N. Tata, Chairman of Tata Sons and Tata Motors, said: “We are extremely pleased and proud to introduce the Jaguar Land Rover brands in the Indian market and give the discerning Indian customer direct access to these prestigious brands, accompanied by a parts and service network. We hope that they will delight customers in India just as they have done in markets the world over.”

Mr. David Smith, CEO of Jaguar Land Rover, said: "Jaguar Land Rover is delighted to have officially opened our first showroom in India. It is an exciting time to be entering the Indian market, a country with increasing affluence and an economy which is still growing. We believe that the Indian market holds significant growth potential in the long term, and we hope to tap the demand for premium vehicles from discerning customers."

The prices for Jaguar and land Rover vehicles range from approximately from Rs 65 lakhs to Rs 100 lakhs (ex-showroom Mumbai) depending on model and specifications.

Ratan Tata launches the Nano in Mumbai on Monday.


The Tata Nano comes with an attractive range of accessories and merchandise. The range of merchandise includes a Nano phone, Nano watch, T- Shirts and will be made available online at www.tatanano.com.